Larry Holmes St. Luke's Saved My Life
Bethlehem PA (4/21/2016) ASR Media Productions and St. Luke’s University Health Network announce the premiere screening of the documentary, Sweat Effect: Larry Holmes’ Biggest Fight. The 30-minute documentary chronicles the champion’s life, road to success, and his recent struggle with Type 2 Diabetes. The screening will take place at ArtsQuest Center at SteelStacks on Monday, April 25, 2016 at 5:30 pm.

Larry Holmes

Larry Holmes


View the documentary promo on vimeo.com »

Diabetes is the seventh leading cause of death in the United States, with Type 2 being the most common. About 27 million people in the United States suffer from Type 2 diabetes. Many times, symptoms of Type 2 are so mild that most people do not notice them. Holmes, unfortunately, was unaware of the diseases progress. Supported by his wife, Diane, and children Kandy and Larry, Jr., Holmes faces the reality of his declining health and the steps necessary to fight the greatest opponent of his life.

“I hope this documentary can help others. I was heavyweight champ of the world for 7 ½ years and I have diabetes,” Larry Holmes said. “If it can happen to me, it can happen to anyone. Please, go get checked out; diabetes is no joke. St. Luke’s saved my life. They were there fighting for me – they were in my corner. St. Luke’s scored a knock out!”

Holmes, a resident of Easton, Pa, is also known as “The Easton Assassin.” He has never forgotten “where he came from” and has, indeed, become a major business leader in his hometown.

“Larry Holmes has been a great community ambassador for St. Luke’s, so it is with gratitude that we provide to him expertise and assistance in managing his health care. We are also honored to be allowed into his family’s private life to be able to document his fight with diabetes,” stated Kenneth Szydlow, Vice President of Marketing, St. Luke’s University Health Network and executive producer for Sweat Effect.

Holmes boasts a career spanning four decades and was the World Boxing Commission’s heavyweight champion from 1978 to 1983. Holmes is one of only five men to have defeated Muhammad Ali. He is frequently ranked as one of the greatest heavyweights of all time and has been inducted into both the International Boxing Hall of Fame and World Boxing Hall of Fame.


About St. Luke’s

St. Luke’s University Health Network (SLUHN) is a non-profit, regional, fully integrated, nationally recognized network providing services at six hospitals and more than 200 sites, primarily in Lehigh, Northampton, Carbon, Schuylkill, Bucks, Montgomery, Berks and Monroe counties in Pennsylvania and in Warren County, New Jersey.


About ASR Media Productions

ASR Media Productions, creators of meaningful media such as two-time Emmy® award winning The PEAK TV, Lehigh Valley’s premier lifestyle program airing locally on WFMZ - Channel 69 and nationally on DrTV. Other productions include Roey’s Paintbox – Art is for Everyone, Fireflies Yoga for Kids, and Science Time, all airing on PBS39. ASR Media Productions, located in Bethlehem, PA, specializes in video and television production services, creative direction and writing, documentary storytelling, commercial concept and development, event recaps, and media training as well as marketing and social media placement that complement and enhance a company’s existing efforts. ASR Media assists in the development of effective strategies for creating relationships between businesses and their key audiences. Each customized project is designed to meet our client’s immediate and long-term goals. www.asrmediaproductions.com


Media Contact:

Mariella B. Miller
Senior Director, Corporate Communications
St. Luke's University Health Network
484-526-4134
Mariella.Miller@sluhn.org

Tina Hasselbusch
Director of Marketing
ASR Media Productions
610-653-5469
tina@thepeaktv.com

For more information about St. Luke’s services or to find a physician, call St. Luke’s InfoLink toll-free at
1-866-STLUKES (785-8537) Monday through Friday from 8:30 am to 4:30 pm or email us anytime at Info.Link@sluhn.org.